What is the Media Environment?
The media environment includes all the factors surrounding people.
What is Business Ethics?
Business ethics is a set of principles, standards and ethical values applied in the business field to ensure activities take place fairly, transparently and respect the rights of all. related parties.
What is Global Marketing?
Global marketing is the focus on promoting a business's products or services in international markets - and in today's globalized society.
What is market share?
Market share is a concept used to refer to the percentage of consumption of products and services that a business is dominating in the market.
What is Multinational Marketing?
Multinational marketing is a complex and sophisticated process that requires meticulousness and creativity in building and implementing marketing strategies aimed at expanding and exploiting attractive business opportunities in multinational markets.
What is Purchase Intent?
Purchase intent is a key concept in the field of marketing and sales. It is a necessary indicator that helps marketers predict and evaluate the likelihood that customers will make a purchase in the future.
What is Tailored Advertising?
Tailored advertising is a form of advertising that focuses on the needs and wants of a small group of people or a specific customer, rather than the entire customer base.